The story began when Alexis adopted Rox. Like all masters he wanted the best for his dog, so he looked for the best food. Unfortunately he didn’t find anything satisfactory on the market, so he decided to cook for Rox himself and the effect was immediate. Not only did Rox literally devour his meals, but his coat rapidly became softer too.
Alexis shared his experience with Alex, who was doing research on the subject. Internet, veterinarian, books, everything seemed to confirm his idea: home-made food is better for dogs’ health and their appetites. OK, so they decided to cook for their friends’ and families’ dogs.
Faced with increasing demand and a lack of space in the butcher’s back kitchen, they decided to move into their own 1,500m2 workshop to prepare dog food in Huldenberg, a few kilometres from Brussels.
In 2021, four years after its creation, Dog Chef raised EUR 12.5 million and won UNIZO’s “Promising SME of the Year” title. Dog Chef already has a presence in Belgium, France and Luxembourg and is keen to enter new markets to be able to offer even more dogs delicious meals.
For its fifth birthday, Dog Chef’s fresh meals were elected “Product of the Year” by French consumers. A title that warms our hearts and is true recognition of our quality, one of our most important values.
A lot of our customers want to combine cooked meals with kibble. So dog Chef set itself a new challenge, to offer delicious kibble of unprecedented quality, with a maximum of fresh meat and natural ingredients. Because we want ALL dogs, in all circumstances, to benefit from food that is as delicious as it is balanced!
Because we are convinced that all pets deserve the best, we decided to use our 7 years of expertise to serve cats!
With the same values as for Dog Chef, the same superior quality, the same love of fresh and natural ingredients! 4 fresh recipes with 90% fresh meat, suitable for the carnivorous needs of ALL CATS!
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